Introducing Business Creativity: A Practical Guide (Introducing...) by Jodie Newman

Author:Jodie Newman [Newman, Jodie]
Language: eng
Format: azw3
Tags: business development, creative thinking, business
Publisher: Icon Books Ltd
Published: 2013-11-06T16:00:00+00:00

The key to your ideas space is renewal. Every couple of months or so, change the space around – this does not have to be drastic. Use some throws to change the colour scheme, replace pictures and images with new ones, and bring new Random Sparks into play.

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Don’t just rely on a single ideas space to transform your business environment. Use other communal areas to reinforce the message that ideas are paramount. For example, put a Random Spark on a shelf above the water cooler, and change this every couple of days. Or why not put a shelf of Random Sparks in reception, to really broadcast the creativity message? And what about putting a whiteboard in the kitchen, scribbling up a current challenge and asking people to jot down anything that comes to mind? It is surprising how fertile a mind can be when it is hanging around waiting for the kettle to boil. Don’t worry about the odd funny comment; provoking laughter is a great way to get the brain into a creative state.

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